To celebrate Black History Month, the Greater Dayton RTA is showcasing different African American traditions and cultural events through its “Black Culture” campaign. The celebration will start on February 1 with the unveiling of the RTA’s February calendar bus, featuring design elements inspired by Black culture.
The February bus showcases notable days in the month and highlights an African American community member who made a historic first. For instance, former President Barack Obama is recognized on Presidents Day as the first African American president, and Ella Fitzgerald is remembered on Super Bowl Sunday as the first African American woman to perform at the Super Bowl halftime show in 1972.
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Throughout the campaign, the RTA will highlight eight African American traditions or cultural celebrations, including Kwanzaa, “jump the broom,” Juneteenth, music, hair, food, mentoring, and the Black church. Information on each topic will be printed on interior cards and distributed to customers through RTA’s fixed-route bus fleet.
As part of the celebration, the Greater Dayton RTA will launch an interactive trivia game on social media. Every Thursday in February, the RTA will post a new question based on the information found on the interior cards. More information on the trivia game will be available on the Greater Dayton RTA’s social media platforms.
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Finally, every fixed-route bus seat will feature a special Rosa Parks placard to honor her impact on making every seat available to everyone.