More original dramas, bigger reach, and new look
Once upon a time, the media situation was an environment with three broadcast networks and, in a typical market, PBS and several independent stations. The concept of cables and streaming outlets wasn’t in anyone’s vocabulary. The challenge for this era of “Peak TV”, where the flash to the present and the original content is always available on multiple platforms in large numbers, is how to stand out in the crowd.
With the explosive growth of programming in both scripted and non-scripted categories, finding topical content and recognizing the importance of both linear and streaming platform models can be a challenge. These are the two steps needed to foster a prosperous environment. Of course, this is not an easy task.
Popstar TV, which won five Emmy Awards this year! For us, our library of original drama series, documentaries and movies dedicated to the channel raises our position as a mass appeal content provider. Popstar! TV does the full range of programming, from casual and pure entertainment to focusing on socially relevant issues. This gives you an edge in a crowded digital environment.
Popstar! The TV is designed as a destination for both linear platforms and over-the-top (OTT) streaming, and its unique value from the beginning of 2018 is the nationally recognized entertainment magazine Popstar! , Popstar! It was an immediate brand awareness by. Newsletter and pop star! wireless. Take advantage of the fast-growing social media boom, Popstar! Magazines are destinations with more than 2 million readers a month and frequently interact with social media (especially YouTube, Twitter, Facebook) through 5 million followers. Idol! Radio covers all areas of entertainment, beauty, fashion, health, news and more. And Popstar! TV has embraced its built-in youthful viewers and expanded into mass appeal advertising support media outlets that appeal to all ages as an independent platform for original content (dramas, comedies, reality series, movies, documentaries). bottom. , Specials, etc.) Strictly and exclusively, Popstar! For TV.
“The power behind pop stars when everything is upside down! The brand has redefined what makes pop stars and who they are,” said a partner at marketing and development firm To Be Continue. Optimist media analyst Mike Tankel said. “For example, we’re not just talking about teenage song sensations, Disney Channel and YouTube stars. Today’s pop stars are you and me. A person sitting in front of a TV and holding a phone with a keyboard. And we realize that Popstar! TV focuses on entertainment and easy escape moments for each of us to enjoy by providing demographics, psychographics, and content that goes beyond interest. I am. “
“We are not a destination related to something that is too niche as seen on public domain or single series channels,” explained Jim Romanovich, president of Popstar TV. “We’re not just another digital channel. We’re throwing hats into arenas dominated by places like Netflix, Amazon Prime, Hulu, Discovery +, so we’re who we are. You need to build your brand by knowing, understanding what you can achieve, and expanding your reach with a variety of compelling programming options. “
Take advantage of commerce and the praise of early critics
Combine TV and commerce with instant product purchases that connect to live video link ads on Popstar TV, a monthly online publication. Through this built-in source of revenue, we provide additional incentives for any advertiser. With the five Emmy Awards mentioned above (14 nominations total) this year, the growing content provider has cemented its early position as a destination for quality programming.
“As far as I know, the only network that is so widely recognized by Emmy voters is truly digitally independent,” said Romanovich. “We have set the standard for many future channels and existing channels. We continue to recognize the value of programming for growing demographics and continue to set that standard.”
Digital screenplay drama Bay On PopstarTV! Recently won four Emmy Awards: Outstanding Performance by Leading Actor (Kristos Andrews) and Leading Actress (Kaletchtran) in the Daytime Fiction Program, Outstanding by Auxiliary Actor in the Daytime Fiction Program (Mike Manning) Performance and excellent young performer in the daytime fiction program (Chiara Dan Brosio). Trang’s victory was the first Emmy victory for AAPI (Asian American and Pacific Islands) descendants, and Dumbrogio’s victory was the first victory in its new category.
documentary Salute the daily hero, On the other hand, celebrating everyday people who have exceeded their obligations to assist during a pandemic was cited by the excellent coaching team of the single-camera daytime nonfiction program. Overall, this is Popstar, which introduces an important issue! It’s just one of many TV documentaries.
2019, Popstar! Winner of the TV Emmy Awards Hate among us It shed light on the pressing problems of past and present anti-Semitism.Previously, it was an approval for the Armenian genocide (also known as the Armenian genocide). Negative architect..And the theme of the Italian people in America was the theme behind it Prisoner between us, To give a few examples.
“Many people who use streaming services are the biggest demographics who prefer to watch TV on TV, especially when watching on big screen TV,” said Romanovich. “These people are mainly watching on TV. That’s why we treat Popstar! TV as a broadcast network of the same quality as broadcasters and prestigious cable networks. As a growing voice, we have a documentary story. I’m not shy to introduce relevant subjects in telling. “
“We have a set broadcast schedule with a group of specific programs that run weekly during the Golden Time, and we program seasonally,” he added. “We also have a strong audience in Europe and the UK, so we decided to program a prime time schedule just for those who are in sync with prime time.”
Popstar! The TV app is now mobile downloadable on streaming devices and smart TVs such as Amazon Fire, Apple TV, Roku, DistroTV, STIRR, Samsung TV, Parsa TV, Plex, XUMO and the recently added Vizio. In addition to Vizio and Samsung, Popstar! TV is expanding globally on other major free channels, including Germany-based Rlaxx TV, Huawei TV, Pangea Africa, and global launch on OneHiub premium channels outside the UK.
Currently Popstar! TVs are accumulating three to four new platforms every month around the world, including those recently added to smart TV platforms such as LG and Phillips throughout Europe. They are expanding globally by the end of 2022.
Purgatory And Popstar! An ever-growing array of content on TV
With over 3,000 hours of content (including three original TV movies scheduled for the fourth quarter of 2021), Popstar! It is deeply rooted on TV.One signature original script drama that defines the goals of the platform is a thriller Purgatory..
“Each of the eight episodes of the digital series Purgatory As the drama series progresses, it becomes more intense and engaging, “says Marco Spa Padatos, editor-at-large digital journal, about the first season. “It will certainly keep viewers and fans on the edge of their seats, and is an ideal series for a quick glance.”
Season 2 starts on Thursday, September 16thNS There is one episode per week on the linear platform (available for next day streaming), Purgatory A group of strangers invited to a New Year’s Eve celebration at a luxury resort tells us that they soon realized that it wasn’t what they expected.
“People starting in their early thirties are very health conscious, active and usually live longer. They should be recognized as a very important gear in the future of all streaming services,” explains Romanovich. .. “They want to cheer them up and consume content that involves them. That’s all about Popstar! TV. An active lifestyle for individuals who enjoy engaging in exciting and thrilling programming. These are People looking for a platform like Popstar! TV to entertain them. “
Popstar! Other dramas that exist on TV include: agency, Set in Hollywood’s top agencies.When Dirty dreams, Follow the cast and crew of a fictional soap opera. Popstar! TV also premiered the original 10 episodes that were remastered. Bay.. In terms of a wide range of comedies, With this alone Elizabeth Stanton appears as a socially awkward girl who finds a fairly eclectic group of friends in high school.In terms of music talk and performance B sideShare the stories and experiences of creators who push the boundaries.
Moreover, Laura Mackenzie Traveler It provides travel seekers with showcases of different destinations for active travelers looking for real places around the world.TV fans can enjoy it, both past and present Behind the scenes of fame, A series of TV series, or perhaps about 150 movies in recent years, TV documentaries with rare episodes, and Holiday Specials.
On the other hand, anyone interested in the reality type format has an entry like this: The weirdest moment in the world, impossible, Forbidden secret, Real cop, When Street magic, Street magicians, urban illusionists, and performance artists at your fingertips.
“I believe people want escapism when they watch TV, because they get too distorted reality in the news and in everyday life,” says Romanovich. I did. “We want our viewers to know that life is really good and reacts to the right shows.”
Popstar! New look of TV
Recently redesigned in cool, vibrant blue, the goal behind the new look in tones is Popstar! It is to reflect the expansion of TV demographics. More specifically, even divisions of men and women in 25-54 categories looking for a variety of entertainment with edge and vitality.
“We have expanded the look of Popstar! TV to reflect a wider group demo, increased viewership, and several Emmy Awards,” said Romanovich. “We first acquired pop stars! We saw the potential to expand to radio, magazines and digital. As the franchise expands, we go where the audience is and respond to it.”
“Popstar! TV is one of the few content providers, probably the only one, and it’s not about telling you who you are, it’s just about making us yourself,” said Mike Tankel. I have. “It’s a celebration of the individuality that makes each of us pop stars in our own rights.”